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We
Are Special
Special
Audience Marketing brings together strategic
planning with marketing implementation
expertise. Our strategic planners, account
services, and creative have all worked
for research firms or agencies - large
and small. Olgivy & Mather, Tracy Locke,
Bozell, GSD&M . . . just
to mention a few. And we all came to
the same conclusion: We would rather
use our national agency experience directly
for and with the client than in the jungle
maze of a large agency.
We
specialize in service industries with their
unique needs and community responsibilities.
Understanding these needs helps us to provide
effective and timely marketing expertise for
our clients. Our clients are nationally, statewide,
and regionally based.
Most
important of all, we are not a standard advertising
agency. We are a hybrid of an agency, doing
all the creative, production, and media placement
of an agency, but we go far beyond that. We
partner with our clients in strategic planning,
research, event planning, and grassroots campaign
development. And, sometimes we're even answering
their phones.
Media Buying
Public Relations
Special Audiences and Social Media Communication
Strategic Planning
Research/Web Analytics
Interactive/Creative
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