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Susan
Malone
Copywriter/Producer
Susan
has been involved in all phases of creative. After
starting her career as an art director, she moved
to copywriting and production. She has worked
for major agencies throughout Texas, including
Bozell & Jacobs, Bloom, Wells Rich Greene, McCann-Erickson,
and Ogilvy & Mather. She has been working for
SAM for five years.
She
has been involved in many campaigns for clients
including EDS, Dallas Community Colleges, and
many healthcare organizations. From major beverage
accounts including Ozarka Water, Pepsi Cola, Miller
Brewing and Gatorade to automotive accounts such
as Shell Oil, Exxon, and Texaco. Her experience
encompasses a wide variety of clients.
In the area of healthcare, she has an extensive
background in all areas of hospital marketing.
This includes the development of coordinated campaigns
including TV, radio, image print, newspaper, collateral
materials, and direct response advertising. She
has developed campaigns for Texas State Optical,
Eye-Tech and Zale Lipshy Laser Center for Vision
Correction. She has broad experience in the airline
industry working for American Airlines, Southwest
Airlines, and Braniff Airlines.
Susan
is a graduate of the University of Texas at Austin
and also attended Southern Methodist University
in Dallas.
- Creative
Director for all television and radio for Dallas
County Community Colleges. For the past two
years she has created and produced campaigns
incorporating TV, radio, and corporate videos.
- Created
all materials for the American Cancer Society's
Great American Smokeout (1996)
- Responsible
for the coordinated campaign for The Living
Bank, a national organ donor program. Developed
television, radio, print and outdoor ads.
- In
charge of all creative for the Cystic Fibrosis
Foundation, Houston, Texas.
Awards
Susan
has received many national, international and
local awards including most recently
- The
International Film Festival
- Telly
Awards
- Addy
Awards
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