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Special Audience Marketing. We use our national ad agency experience directly for our marketing clients.Link to Homepage Special Audience Marketing. Strategic planners, account serivce, and creative. A hybrid of an agency, with all the creative, production, and media placement of an ad agency, without a big corporation feel. Customizing your marketing needs.
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James Masch
Senior Art Director

James has more than 20 years in advertising and promotions for many Fortune 500 companies and has been recognized with numerous awards for his print, television ads and campaigns for these companies. These include Telly Awards, Clio, Communications Arts, Addy Awards, and he is recognized by the American Institute of Graphic Arts for design excellence. He was a former associate creative director with DBG&H in Dallas and senior art director with Carmichael/Lynch in Kansas City. James also spent three years with the Alternative Fuels Division of the Railroad Commission of Texas where he was responsible for developing the promotional advertising and public outreach campaign for a statewide consumer education and promotional programs for the propane industry. This campaign was recognized by the Board of Governors in Washington D.C. in 1995 and became the model for promoting all other alternative fuels programs around the country. He also helped produce the first ever alternative fuels middle school curriculum material for state and national distribution.

James has a diversified background of work. Advertising for consumer products and services, business to business, financial, real estate, educational, health care, to public service and outreach related campaigns. This includes the Education that Works initiative, a complete national outreach campaign for promoting higher education for all high school students. Early in his career, James also worked on public exhibit materials for the Institute of Texan Cultures as well as many trade show exhibits and shows for many of his former accounts. James has been with for Special Audience for 5 years.

Awards

  • 2000 Austin Addy Award Silver
  • 1999 Austin Addy Award Gold
  • 1999 National Healthcare Marketing Awards-Gold
  • 1997 Telly Awards-Winner
  • 1997 National Educators Public Relations Association Competition-Best of Show-Overall Campaign
  • 1997 Austin Addy Award Silver
  • 1997 National Healthcare Marketing Awards-Gold & Silvers
  • 1996 Telly Award-Finalist
  • 1995 World Fest Charleston International Film Festival-Gold
  • 1995 World Fest Charleston International Film Festival-Silver
  • 1994 Texas Graphics Excellence Award
  • 1990 NASFT #Finalist Packaging Annual
  • 1988 Communication Arts
  • 1987 Clio Finalist
  • 1986 Austin Addy Award-Silver

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